Comments on: Optimize Link Juice Flow To Improve Google Rankings

By: Hitman

Hitman — Wed, 30 Sep 2009 22:16:39 +0000

Google changed the way it handles “nofollow” earlier this year. As I understand it, the previous way was:

A page with a PR10 with 10 links and 5 of them are nofollowed, will have that PR10 concentrated in the remaining links that are dofollow. So each dofollow link now passes PR2 linkjuice instead of PR1.

The current way Google handles this as I understand it is that that the nofollow links “waste” pagerank . In other words, the 5 dofollow links will still only pass PR1 linkjuice.

I may misunderstand, so for reference, read the relevant article by Matt Cutts (of Google) here:
http://www.mattcutts.com/blog/pagerank-sculpting/

By: Thomas Scott

Thomas Scott — Fri, 25 Sep 2009 09:46:25 +0000

This is a great website. Valuable information and an awesome learning tool!
I now add “nofollow” to many of my links and am looking forward to the benefits of optimizing my site! Cheers (and thanks!)

-Thomas

By: Marko

Marko — Tue, 06 Jan 2009 09:52:31 +0000

@Joseph Hollak – The thinking behind it is to link to the pages you want to be indexed in SE so search engines can easily find them and crawl them. So my blog main page is PR4 and by linking to important pages from there I will have a lot of PR juice going to those pages and hopefully help them rank higher. And if I put nofollow in all unimportant links it will help even more as by decreasing number of links it will give more PR juice to the each dofollow link as link juice is divided by the number of dofollow links.

By: Marko

Marko — Mon, 05 Jan 2009 21:12:55 +0000

@Laurie PK – I do not think 8 instead of 5 links will negatively affect your blog SEO-wise. But you should think of your visitors, maybe you give them too much choice? Sometimes when you have too much choice to click on, you can have hard time choosing one.

By: Laurie PK

Laurie PK — Mon, 05 Jan 2009 16:28:39 +0000

Hi Marko,

I have a question about link farms that I’m hoping you can shed some light on!

In my blog posts, I like to conclude with, “If you found This Article helpful, try:” and link to 3 related articles in bullet form. (here’s an example if that isn’t clear http://theadventurouswriter.com/blog/quipsandtipsforachievinggoals/653).

Plus I have an automatic “Related Posts” tool, that supplies 5 or so related posts (which aren’t always the same as my own manually generated related articles).

Does Google count this as a “link farm”? Do you think my Page Rank is negatively affected? I’m a 3 out of 10 right now, and started this blog in July 2008.

Thanks for your help!

Laurie

By: Donace

Donace — Sat, 03 Jan 2009 18:18:45 +0000

‘I would suggest using nofollow in unimportant links like ……“privacy”, “terms and conditions” etc.’

I actually used to follow this train of thought till about 2 weeks ago :p think of it this way…if 100 links = PR 1 and 10 PR 1 links = PR 2, which link would you rather have?

Let me elaborate Those 100 links are pointing to ‘privacy page’ and that page is pointing to your homepage/ top post etc. The link from the privacy page will carry more ‘juice’ then the 100 links would if that page was already PR1, as it is harder to rank / acquire juice form 100 PR0 links then 1 PR1.

By: Franklin Bishop

Franklin Bishop — Tue, 16 Dec 2008 16:56:46 +0000

I think it is so crazy how everyone seems to be talking about link building strategies. I say that you can get good search engine traffic if you target keywords that have hardly any competition.

By: Marko

Marko — Tue, 16 Dec 2008 11:49:57 +0000

Thanks! I am not sure why you lost your PR, you might have a better idea. Implementing some of these tips I have written would hopefully help get some authority back. Also I would recommend you to get in touch with Google directly at https://www.google.com/webmasters/tools/reconsideration?hl=en and ask for a reconsideration of their decision to take your PR.

By: Marko

Marko — Tue, 16 Dec 2008 11:47:30 +0000

Thanks for the comment! I agree with you, links to relevant, quality content posts are fine. I would suggest using nofollow in unimportant links like affiliate links, Wiki, Google, “privacy”, “terms and conditions” etc.

By: Marko

Marko — Tue, 16 Dec 2008 11:45:36 +0000

Yeah always thinking about the readers as well. If there is a resource you can link to for further information etc, then why not. You should not be afraid of your readers leaving the page and not coming back.

I may do a StumbleUpon traffic case study in near future as I have some data now to analyse from. I will keep you updated.