6 reasons why you should avoid automated blogging tools

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Blog automation tools

I recently saw a listing at Flippa.com where the sales page talks of creating content for your blog without you having to do anything. The blog on sale was creating content based on an automated tool.

The sales pitch for the blog was as below:

“With this service you can create targeted blog posts, without writing. You can start hundreds of blogs on every possible topic and you don’t even have to know a single thing about it. You can generate the craziest amount of traffic to these blogs, while you sleep!”

Sounds great except that it does not do any good to your readers or to your blog. These blogs have built in auto blogging software that creates blog posts based on RSS feeds from other blogs. You don’t need to create any content for these blog as it pulls in the auto feed each time a new blog is posted.

Why you should avoid automated blogging

Below are six reasons why you should avoid automated blogging:

  1. No unique content
  2. If you a want to be successful at blogging, you need to create unique content. Every successful blog has unique content.

    If your blog isn’t unique, you wont have a personal voice, you wont gain any trust from eventual readers, which means you probably will have to rely on Adsense with those 9 visitors you might be able to get.

  3. Useless Content
  4. Useful content is something that every successful ‘how-to’ blog is delivering. Successful blogs solves people’s problems.

    When these automated tools import posts, they will most likely import posts from all over the blogsophere across all niches. So your blog will have posts from across all blog niches. Example: One post from a health blog and another from a gambling site.

  5. Building Trust
  6. When you have “no unique content ‘ and ‘useless content’ you will not be able to create a community or a readership following. There will not be any trust for your blog.

  7. The Google slap
  8. Google hates spammy Google views most of these automated blogs as spammy, they provide no value to the user and have tons of duplicate content. Duplicate content is content that appears on more than one website on the web. Domains that are classified as duplicate content domains will never be seen as an authority by Google.

    You will not increase your page rank and if you have a page rank it will eventually drop.

  9. Blog shut down
  10. Your host can eventually shut down your blog. If you republish a blogger’s content, that blogger could contact your host and get your blog shut down in a matter of minutes.

  11. Short term success
  12. You may have heard or seen an automated blog claiming to make good money via ads or Adsense, but its only temporary, these blogs have a short life span and can make only a few dollars before they are shut down or banned.

Have you used any automated blogging tools?

What you as a real and a clean blogger can do is to create worthwhile, useful and unique content. You can make readers come back, because of your extraordinary content. I would rather create something that is long-term and not happens overnight, than something short-term that happens overnight.

Have you used any automated blogging tools? Or just though about using it?

A guest post by ZK who runs a web marketing blog. He generally does not guest post but if given an opportunity makes the best of it. You can also follow him on Twitter. Want to guest post on HowToMakeMyBlog? See more info here.

Image by Jurvetson.

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April 12, 2010

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